Hugo Boss was born in Germany in July 8, 1885. He gave his name to a clothing company that he founded in 1923. The factory is established in Metzingen, a little town in Germany. Unfortunately, his company was forced into bankruptcy. After that, he tasted a more gracious economic situation when he joined organizations like the Nazi Party, the Schutzstaffel (SS) in 1931, the German Labour Front in 1936, the Reich Air Protection Association in 1939, and the National Socialist People's Welfare in 1941. He was a fervent Nazi with a great admiration for Adolf Hitler. In about ten years, he made profits over 241,000 RM. In 1928, he became the official uniform supplier for many Germany party organizations. He died in 1948.
Hugo by Hugo Boss, a creative line for men.
The line Hugo by Hugo Boss began with a perfume reissued by Hugo Boss AG. It is an aromatic green fragrance for men. Boss labelled perfumes that appeared 60 years after the creation of the factory. The fragrance allowed the company to achieve the required expansion to enter the Frankfurt Stock Exchange market one year after its launch. The other products of the collection are manufactured in many countries around the world. They consist on high-fashion clothing, footwear and accessories, but toilet water is the item that increases the sales the most. As the company turnover is concerned, it reached over 40% of the total net revenue with its 12.496 employees and more than 6.000 points of sale in 124 countries.
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